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Influencer Marketing 101

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  1. General Introduction to Influencer Marketing
    17 Topics
    |
    2 Quizzes
  2. Filming, Casting, Editing and Lighting
    11 Topics
    |
    1 Quiz
  3. Social Media Compliance
    7 Topics
    |
    1 Quiz
  4. Personal Branding
    13 Topics
    |
    1 Quiz
  5. Marketing Strategies
    11 Topics
    |
    1 Quiz
  6. Final Tips for Making Your Brand
    8 Topics
    |
    1 Quiz
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By now you should have a good idea about what a brand is and, hopefully, you have already decided on how you’re branding yourself. 

We’ll talk a lot more on this in later lessons, but for now, have that general idea in mind while you consider the content you make. 

Here are some important steps to consider from a marketing professional’s advice

Branding Steps

  1. Research your audience and how they will respond to your content.
  2. Come up with something catchy, like a slogan, opening, and ending theme.
  3. Figure out how you’ll act, especially if you’re playing a character of yourself.
  4. Figure out color themes and graphics associated with your brand.
  5. Apply your content to other parts of your channel and website.
  6. Do you have anything you need to copyright, like a brand name?
  7. Do you have a logo to incorporate?